Shapinskaya Ekaterina Nikolaevna,
Doctor of Philosophy, Professor,
Russian State University of Physical Education,
Sport, Youth and Tourism.
e-mail: reenash@mail.ru

Aesthetics of love and beauty in the tradition of Indian culture

Abstract. The article deals with the aesthetic teachings of ancient India, which formed the basis of various forms of culture – poetic, musical, visual. There is a connection between the concepts of "sringar "(love as an aesthetic emotion) and"Kama" (sensual love), which embody the transcendental and earthly beginning of life, as well as the inseparability of love and beauty in religious cults and cultural traditions. Particular attention is paid to the religious and philosophical trend of bhakti, in which the worship of the deity takes the form of sensual love, and its many manifestations in Indian art, have not lost their relevance to the present day. It is concluded that it is necessary to preserve the foundations of traditional aesthetic values for the preservation of cultural identity in a world where modernization and globalization processes threaten the ideas of beauty and love developed over the centuries, which have become the basis of great works of art.

Keywords. Tradition, aesthetic value, cultural form, ritual, mythology, religious teachings, aesthetic experience, beauty, love, poetry.
 

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