Grachev Vladimir Innokentievich,
Doctor of Cultural Studies, Professor
Leningrad state
University of. A.S. Pushkin
e-mail: vig1947@mail.ru

Сommunicative-aksiogennaja paradigm ecology-culture

Abstract. The article discusses the ecology of culture as the sphere of preservation of cultural values and traditions prevailing in the national ethnic groups and cultures, the ratio of the concepts of "value" and "tradition" of their similarity, interdependence, ambivalence and binary opposition in the communications system of culture in modern society.cultures, the ratio of the concepts of "value" and "tradition" of their similarity, interdependence, ambivalence and binary opposition within the system of communicative ecology paradigm aksiogennoj culture in modern society

Keywords. Value tradition, communication, society, culture, socio-cultural space, system, synergy, paradigm, "the ecology of nature", "ecology of culture."
 

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[4] Ibid.
[5] Tulchinsky G.L. Freedom and sense. A new shift in the humanitarian paradigm. SPb.: SpbGUP, 1998. 462 p.
[6] The problems of the paradigm approach to the study of culture have been successfully addressed by Russian scientists of various scientific specialties and profiles.  Suffice it to mention philosophers, M.S. Hagan, A.S. Kalmykov, S.V. Klyagina, M. V. Mazaeva, Yu.N Solonina, B.D. Sokolova, V.S. Stepina, G. L. Tulchinsky and some others. Among cultural studies is, of course, primarily E.V. Sokolov and cultural science school A.Y. Flier and other independent cultural experts, G.M. Birjiniuk, V.I. Grachev, A.S. Zapesotsky, A.P. Markov, and further, "their name is Legion." Foreign "paradigmatic" for a long time led by the American scientist Thomas Kuhn, a huge contribution made by the Italian semiologist, philosopher and, of course, brilliant, culturologist Umberto Eco, with his famous "Missing structure", of course, a number of scientific French philosophers, structuralists, starting with the famous K. Levi-Strauss, and the mansion standing postmodernists of all "colors" Here M. Foucault with his "epistem", "rhizome" and directly "paradigm", J. Baudrillard with his "system of things", "simulacrum" and "Ecstasy of communication", Zh. Deleuze, with his amazing "Logic of meaning", Zh.-F. Liotar with his famous "state of postmodern", M. Merlo-Ponti with his powerful "Phenomenology of perception", R. Bart, a brilliant semiologist and mythologist of culture and, again,"the name of them Legion". Of course, we can not forget other foreign scientists and masters related to the "paradigmatic". It certainly has become an international "guru" of canadian communications, M.-G. Mccluen, although before him the communications, a lot of people did, enough to recall C. Shannon with his mathematical theory of communication, the forerunner of all kommunikatorov, Of lazarsfeld and his famous model of communication "paticence", this Dutch scholar. Huizinga, the Germans K. Jaspers, J. Habermas and N. Luhmann, amazing aesthetic and the Spaniard philosopher J. Ortega y Gasset, his compatriot M. Castells with his overly sensational "the Galaxy of Internet", the Chilean biologist and epistemolog W. by the name of Maturana and others, in a word almost all of the scientific "international" paid tribute to the scientific paradigm. We are engaged in the scientific paradigm of culture and ecology of culture.

I do not know the works on the study of the communicative-axiogenic paradigm of culture and, especially, the ecology of culture, except for mine. In one University publishing house of St. Petersburg lies, without high hopes for publication in this or even next year, fully past editorial training scientific monograph: "Communicative-axiogenic paradigm of culture in modern cultural studies" volume of 254 pp.
[7] these concepts, or even theories, in the order of their sequence consistently and tirelessly, for more than ten years develop: "axiological communication of culture" – V.I. Grachev; "axiological communication" – A.S. Kalmykov; "axionavtics" – S.V. Klyagin.
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[11] Grachev V.I. Modern art culture: paradigm or discourse?! (comparative and axiological analysis). SPb.: Asterion, 2016. 274 p.
[12] Ibid. P. 26.
[13] Pyatigorsky A.M. Selected works. M.: Languages of Russian culture, 1996. 594 p.
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[16] Manin V.S. Non-art as art. SPb.: Aurora, 2006. 271 p.
[17] Voloshin M. A. Faces of creativity. L.: Nauka, 1998. P. 663.
[18] Grachev V.I. The Decree. op. P. 29.
[19] Manin V.S. The Decree. cit. P. 46
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[22] Grachev V.I. The Decree. cit. P. 32.
[23] Zapesotsky A.S. Culture: a view from Russia. SPb.- Moscow: Nauka, 2014. 848 p.
[24] Flier A.Ya. Culturology as a scientific paradigm // Culture of culture. 2015.  No. 4.  
[25] Grachev V.I. The Decree. op.
[26] Grachev V.I. Communication – Values – Culture (experience of information and axiological analysis). Monograph. SPb.: Asterion, 2006. 248 p.
[27] The main content of my doctoral dissertation "the Phenomenon of socio – cultural communication in contemporary art culture (information and axiological analysis)" is presented with few exceptions in the above (26) monograph and was consecrated in a number of articles in various scientific journals and collections.
[28] Volkov S. History of culture of St. Petersburg. M.: Eksmo, 2003. P. 17.